A Wall Street Journal Bestseller
Pfizer's trailblazing communications leader, Sally Susman, reveals how we can break through the noise to get our message across and make positive change.
A global pandemic. A roller-coaster economy. Political tensions ready to ignite, and common civility at an all-time low. For leaders, the pressures and the stakes could not be higher. And in such a stormy, often dangerous world, communications can no longer be considered a soft skill. The ability to reach people and drive public conversation is a rock-hard competency.
In this wise and inspiring book, Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the company managed the massive communications challenge that came with Covid-19 and the race to produce an effective vaccine. Just as crucial as creating the vaccine itself was the task of winning people's hearts and minds, and Susman highlights the principles that enabled her to break through, connect, and help move people forward, not only at Pfizer but over a long and stellar career. She shows how clarifying and channeling your intention is an essential first step: What are you trying to say? She illustrates how leaders need to muster the courage to be candid in order to be effective and how, in order to connect, they must both disarm with humility and delight with humor. As a gay, married woman, she talks forthrightly about the challenges and opportunities of embracing who you are, both at home and in the workplace.
Susman's stories will draw you in with their warmth and humanity, and enlighten and motivate you with their insight and passion. Breaking Through is essential reading for any leader who faces the daunting challenge of communicating in our noisy, turbulent world.
The Case for Good Jobs
From MIT professor and pre-eminent voice on Good Jobs comes a leadership guide for choosing excellence and providing good jobs that offer a living wage, dignity, and opportunities for growth.
From healthcare facilities to call centers, fulfillment centers to factories, and restaurants to retail stores, companies are struggling to find or keep workers, because the jobs they offer are low-paying, stressful, and provide little chance for growth and success.
Workers want good jobs, and many leaders want to provide them. But they don't think they can offer higher pay and more motivating work without hurting the bottom line. Most business leaders want to win with customers, but their companies are hobbled by a host of service and operational problems largely driven by high employee turnover--turnover that's partly driven by low pay.
It is indeed a vicious cycle, and Zeynep Ton is here to show you the way out: why good jobs combined with strong operations lead to higher productivity and increased competitiveness for the business. And why, more than ever, in a world with tight labor markets, failing to provide good jobs will catch up with you and threaten your business. As the leading scholar on good jobs and president of the Good Jobs Institute, Ton has helped executives at many companies implement a good jobs system. With expertise drawn from spending time on the front lines with workers and their managers, she knows what's keeping most companies mired in mediocrity and how implementing a good jobs system makes them more competitive, more resilient, and more likely to attract and retain loyal customers and dedicated employees.
Practical, prescriptive, and often provocative, The Case for Good Jobs is essential reading for company leaders who want to--who need to--choose excellence.
Business Is Personal
A New York Times bestselling author and successful businesswoman shares the advice she used to build a business and maintain balance as a media personality, mogul, and mother.
Consider this book your strategic toolbox, full of Bethenny's smartest and most practical no-nonsense business principles and tactics, illustrated through her own compelling stories and lessons from the entrepreneurial front and experience building the successful Skinnygirl and Bethenny brands, becoming a successful television and podcast producer, and managing her philanthropic foundation. She also shares wisdom from her conversations with highly accomplished people from Mark Cuban to Hillary Clinton, Candace Bushnell to Matthew McConaughey and many more, on what it takes to be successful at every level in an authentic way.
So many women, including stay-at-home moms yearning for more, entrepreneurs, and 9-to-5ers see this time of disruption as an open road. As Bethenny says, the snow globe has been shaken. This is THE handbook to navigate what will come next. Whether you are new to business, a seasoned rainmaker, pivoting from a loss or layoff- or just finding your way- you will find value within these pages. This book will inspire you to act without fear, turn mistakes into masterstrokes, and keep you laughing along the way.
How Big Things Get Done
The secrets to successfully planning and delivering projects on any scale—from home renovation to space exploration—by the world’s leading expert on megaprojects
“This book is important, timely, instructive, and entertaining. What more could you ask for?”—Daniel Kahneman, Nobel Prize–winning author of Thinking, Fast and Slow
“Over-budget and over-schedule is an inevitability. Incompetence and grift is outrageous. Bent Flyvbjerg, with this terrific data-driven book, has shown that there is another way.”—Frank Gehry
Nothing is more inspiring than a big vision that becomes a triumphant, new reality. Think of how the Empire State Building went from a sketch to the jewel of New York’s skyline in twenty-one months, or how Apple’s iPod went from a project with a single employee to a product launch in eleven months.
These are wonderful stories. But most of the time big visions turn into nightmares. Remember Boston’s “Big Dig”? Almost every sizeable city in the world has such a fiasco in its backyard. In fact, no less than 92% of megaprojects come in over budget or over schedule, or both. The cost of California’s high-speed rail project soared from $33 billion to $100 billon—and won’t even go where promised. More modest endeavors, whether launching a small business, organizing a conference, or just finishing a work project on time, also commonly fail. Why?
Understanding what distinguishes the triumphs from the failures has been the life’s work of Oxford professor Bent Flyvbjerg, dubbed “the world’s leading megaproject expert.” In How Big Things Get Done, he identifies the errors in judgment and decision-making that lead projects, both big and small, to fail, and the research-based principles that will make you succeed with yours. For example:
• Understand your odds. If you don’t know them, you won’t win.
• Plan slow, act fast. Getting to the action quick feels right. But it’s wrong.
• Think right to left. Start with your goal, then identify the steps to get there.
• Find your Lego. Big is best built from small.
• Be a team maker. You won’t succeed without an “us.”
• Master the unknown unknowns. Most think they can’t, so they fail. Flyvbjerg shows how you can.
• Know that your biggest risk is you.
Full of vivid examples ranging from the building of the Sydney Opera House, to the making of the latest Pixar blockbusters, to a home renovation in Brooklyn gone awry, How Big Things Get Done reveals how to get any ambitious project done—on time and on budget.
A Wall Street Journal Bestseller
Former IBM CEO Ginni Rometty delivers a powerful combination of memoir, leadership lessons, and big ideas on how we can all drive meaningful change.
Ginni Rometty led one of the world's most iconic companies, and in Good Power she recounts her groundbreaking path from a challenging childhood to becoming the CEO of IBM and one of the world's most influential business leaders. With candor and depth, Rometty shares milestones from her life and career while redefining power as a way to drive meaningful change in positive ways for ourselves, our organizations, and for the many, not just the few--a concept she calls "good power."
Rometty's "memoir with purpose" combines the experiences that defined her life--personal hurdles, high-stakes decisions, passionate advocacy--with the actionable advice of a coaching session to highlight lessons that shape authentic leadership. Behind-the-scenes stories and practical guidance offer us a blueprint for how we can all use good power to advance our careers, inspire our teams, improve our companies, and create healthier societies.
The book begins with raw, vivid memories from Rometty's youth and early professional years as she recalls the trauma and the role models that formed her belief that how we lead is as important as what we achieve. She learns early on that good power is a choice available to everyone, even to those without money, status, or impressive titles.
Rometty then shows us how her concept of good power evolved as she grew from a first-time manager to a transformative CEO. Stories told through the lens of five principles--be in service of others; build belief; know what must change and what must endure; steward good tech; be resilient--reveal tools that anyone can apply to achieve real change at any stage of their life and work.
Rometty also encourages us to use good power at scale to bring about urgent societal change. She shares insights from her own journey to create a more equitable world by leading the SkillsFirst movement, which connects underserved populations with family-sustaining jobs by transforming hiring, education, and training.
With heart, humility, and conviction, Good Power offers an inspiring, compelling guide to creating meaningful change in our lives.
Reduce your taxes
Deduct It! shows you how to maximize your business deductions—quickly, easily, and legally. Whether your business is just starting or well established, this book is indispensable to your financial success. It covers deductions for:
- start-up and operating expenses
- travel and meals
- home offices
- medical expenses
- equipment and inventory
- and more.
Learn the rules for deducting: net operating losses, state income taxes with a pass-through entity, and cryptocurrency given to a charity. The book also has updated information on COVID-related tax credits and everything you need to know about the 20% pass-through deduction. Easy to read and full of real-world examples, Deduct It! will pay for itself many times over.
Closing the Equity Gap
An entrepreneur and a social activist remake the future of investing and business, offering a groundbreaking "win-win" roadmap for creating wealth and addressing inequalities by investing in groundbreaking tech companies that defy assumptions from Silicon Valley to Wall Street.
Companies backed by venture capital drive the U.S. economy, accounting for hundreds of billions of dollars in sales and profits. The problem is that most of the wealth created winds up enriching elites while the businesses funded by venture capitalists widen economic inequality. Committed to doing things differently, tech venture capitalists Freada Kapor Klein and Mitch Kapor launched Kapor Capital to prove that investing in gap-closing startups--companies whose services or products close opportunity gaps for both communities of color and low-income communities--is good business. Over the past decade, they've broadened the definition of success to include profits and accountability for the impacts a business has on employees, communities, and the planet, helping to launch close to 200 companies engaged in achieving social and economic justice while showing remarkable growth, with many valued in the hundreds of millions or billions of dollars.
Like every VC firm, they have experienced high-profile blowups and total losses. But Kapor Capital's investing principles have created a stunning new ecosystem of Black and Latinx entrepreneurs, CEOs, and investors, all devising innovative, effective solutions to address the most pernicious problems afflicting many of America's poorest communities. In Closing the Equity Gap, Freada and Mitch share their core beliefs that all companies must make a positive impact, and that the obstacles entrepreneurs overcome in life are a far better predictor of long-term success than the schools they attend or investment dollars raised from friends and family.
Using stories behind some of the most remarkable companies ever launched, they show that the standard investment model doesn't work, how it can be fixed, and what the future could look like if more investors joined them.
When They Win, You Win
From the legendary Silicon Valley manager who inspired Radical Candor, the three simple rules for creating happy, engaged teams.
Businesses everywhere are plagued by managers who seem to think that keeping their staff miserable is the best way to deliver profits. This is a failure of leadership that also hurts the bottom line; research has shown that maintaining a happy, engaged workforce consistently drives measurably better business results across the board.
In When They Win, You Win, Russ Laraway, the Chief People Officer of Goodwater Capital, provides a simple, coherent, and complete leadership standard that teaches organizational planners and managers how to develop incredible levels of employee engagement. The book identifies three key elements: clear direction-setting, frequent coaching, and active engagement with employees on their long-term career goals.
Russ Laraway's approach to management, developed at Google, Twitter, Qualtrics, and Goodwater, shows the way to cultivate a happy, productive, and engaged team. Happy results are sure to follow—for you, your customers, your shareholders, and your employees alike.
The Virtual Leader
By 2025, an estimated 70 percent of the workforce will work remotely at least five days each month. In The Virtual Leader, Takako Hirata, an experienced leader of large international virtual teams, shares her proven methods for thriving in the remote workplace with the help of new leadership principles.
Remote work is here to stay.
As a result, remote leadership is now a core competency for most executives and managers.
Leaders cannot simply transfer what they’ve been doing in the office to the remote context. While the goals remain the same—efficiency, engagement, community—the means of achieving those are very different.
In The Virtual Leader, Takako Hirata shares the proven leadership methods she has developed over nearly a decade coordinating teams across the globe as the head of international business development at ROHTO Pharmaceutical.
Hirata has seen firsthand that while the remote environment presents its own set of obstacles, the opportunities for innovation far outweigh the challenges. Because remote work is only advantageous when it’s done right, she offers workers and leaders a comprehensive guide to making the most of the world of remote work through strategies such as:
- Conserving office rituals in the remote environment
- Cultivating trust
- Enabling clear and efficient communication
- Making your company leaner and reinvesting in your teams
- Maintaining mental and physical health
- Conducting productive meetings
- Minimizing distractions and maximizing focus
- Managing new expectations for employees
- With The Virtual Leader, learn how to evolve your leadership style to empower your teams to thrive wherever they work.
Disrupting the Game
Reggie Fils-Aimé, retired President and Chief Operating Officer of Nintendo of America Inc., shares leadership lessons and inspiring stories from his unlikely rise to the top.
Although he's best known as Nintendo's iconic President of the Americas-immortalized for opening Nintendo's 2004 E3 presentation with, "My name is Reggie, I'm about kicking ass, I'm about taking names, and we're about making games"-Reggie Fils-Aimé's story is the ultimate gameplan for anyone looking to beat the odds and achieve success.
Learn from Reggie how to leverage disruptive thinking to pinpoint the life choices that will make you truly happy, conquer negative perceptions from those who underestimate or outright dismiss you, and master the grit, perseverance, and resilience it takes to dominate in the business world and to reach your professional dreams.
As close to sitting one-on-one with the gaming legend as it gets, you will learn:
- About the challenges Reggie faced throughout his life and career-from his humble childhood as the son of Haitian immigrants, to becoming one of the most powerful names in the history of the gaming industry.
- What it takes to reach the top of your own industry, including being brave enough to stand up for your ideas, while also being open to alternative paths to success.
- How to create vibrant and believable visions for your team and company.
- How to maintain relentless curiosity and know when to ask questions to shatter the status quo.
From Start-up to Grown-up
WINNER: Independent Press Award 2022 - Business: Entrepreneurship & Small Business Every start-up founder feels overwhelmed and uncertain at various times. The key to managing the relentless turmoil of a start-up is learning to manage yourself. From Start-Up to Grown-Up gives you, the founder and CEO of a great start-up, the knowledge and experience that executive coach Alisa Cohn has gained from helping companies such as Etsy, Foursquare, InVision and The Wirecutter become headline names. Growth of your company begins with growth within you. The book provides you with effective and practical ways of maximizing your strengths, defusing your triggers, controlling your self-doubt and building on your motivators. With these self-management tools, you can then turn your attention to managing your team by ensuring the flow of communication and finding the joy of delegation and the soul in meetings. Finally, you gain practical tools for managing the company and ensuring overall effectiveness of your team and strategy, using specific scripts you need to have delicate or difficult conversations.Filled with stories drawn from the author's experience, From Start-Up to Grown-Up helps you build a company with a set of core values that everybody lives by and where everyone shares a vision of where the company is going and how to get there.
An inspiring and revelatory guide to starting and scaling a small business, from powerhouse duo Stacey Abrams and Lara Hodgson
Like many business owners, renowned politician and activist Stacey Abrams didn’t start a business because she dreamed of calling herself an entrepreneur. Her part-time post (and its $17,310 annual salary) as a member of the Georgia House of Representatives necessitated striking out on her own as a consultant—her first small business. Then, Stacey and her friend Lara Hodgson launched an infrastructure advisory firm—named Insomnia Consulting because they did their best thinking at 3:00 a.m.—and then another business, and then another.
Fifteen years into their entrepreneurial journey together, they have tackled the obstacles that many business owners face: how to grow sustainably, hire thoughtfully, and keep up with the Goliaths in your industry.
Now, for the first time, Stacey and Lara share their inspiring and relatable personal story and lessons learned the hard way to show how every business owner can confront the forces that conspire to keep small businesses small. Lauded for her “resilient, visionary leadership” (Barack Obama) and celebrated as a “passionate advocate of democracy” (Madeleine Albright), Stacey now brings her fierce sense of justice to the challenges that America’s business owners face. Level Up arms readers with the confidence, know-how, and savvy to overcome the obstacles that hold their businesses back.
"A brilliant, insightful read."
--MORI TAHERIPOUR, author of Bring Yourself
"Hustle is dead. It never worked very well, and now it's burning us out. Jenny Blake is back with a generous, helpful and more caring alternative."
--SETH GODIN, author of This is Marketing
"Wildly, wildly helpful. A chill, introvert-friendly birthday party for business owners . . . every page is a celebration. Free Time is, quite simply, a joy to read."
--SARAH YOUNG, author of Expansive Impact
Time is not money. Time is life force.
Your time is far more precious than money. It is your presence, your memories, your quality of life. As a business owner, you are already paying a risk and pressure tax. For many, growth fueled by added stress is not worth the trade-off. You have an urge to simplify and streamline instead.
Ask yourself: Are you consistently doing the work that you and only you can do? Or are you burdened by busywork, the bottleneck blocking your company's profit and potential?
Free Time is not about working as little as possible. Nor is it about creating a lifestyle business purely for one's own gain. It is about creating a life-giving business energizing every single person who is a part of it, from the owner to team members, to clients and community. Free Time is about making small investments now to create greater optionality in the future.
A more joyful business is within reach. Imagine:
- Traveling, going off the grid, or handling family emergencies without panicking that everything will fall apart while you are gone. Working 10- to 20-hour weeks, delegating the rest to a motivated, part-time remote team. Answering questions with relief, knowing you don't have to "own" the next steps. Empowering your Delightfully Tiny Team(TM) to answer their own questions before they even have to ask you. Harnessing your creative energy for the strategic projects that excite you most.
Jenny Blake, author of the award-winning book Pivot and co-creator of Google's acclaimed Career Guru coaching program, is back with her signature blend of heart-based operating principles and practical tools. This book will teach you how to move from friction to flow through smarter systems and the three-stage Free Time Framework.(TM)
Free Time is a playbook to free your mind, time, and team for your best work. This book will teach you and your team to operate efficiently and intuitively, while earning abundantly, so you can make your greatest contribution as a business owner.
Let's dive in.
Small Business Revolution
Equip your small business for dramatic growth and success in any environment
In Small Business Revolution: How Owners and Entrepreneurs Can Succeed, small business expert and President and CEO of Deluxe Corp. Barry C. McCarthy delivers a stirring combination of uplifting narrative and small business instruction manual. Featuring inspiring stories from the company’s 106-year history and anecdotes from its Emmy-nominated TV show Small Business Revolution, this book offers readers the opportunity to learn how to grow and thrive in their business in any environment, from a booming economy to a post-pandemic marketplace.
Whether you're just starting to plan your new business or you are a seasoned veteran in the small business trenches, you'll discover a wealth of information to help you structure your business to reach customers, find talent, understand finances, and so much more. You'll find guidance on:
- How to get your costs in line when your expenses have changed
- Mastering new tools to manage payments and payroll, including contactless and remote payments
- Maintaining relationships with your existing customers while reaching out to new ones
- How to manage cash and, how to retain employees through lean times, and more
Perfect for the millions of brave, courageous, and strong individuals who plan to start or run a small business during one of the most challenging times in recent memory, Small Business Revolution is an indispensable guide to helping your enterprise survive and succeed during unprecedented challenges.
From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business.
In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause.
Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can.
The 4 Disciplines of Execution: Revised and Updated
For fans of Good to Great and The First 90 Days, The Four Disciplines of Execution is the book “every leader should read” (Clayton Christensen, Professor, Harvard Business School, and author of The Innovator’s Dilemma) for creating lasting organizational change. A #1 Wall Street Journal bestseller with more than 500,000 copies sold, The Four Disciplines of Execution will radically change your business.
4DX® is not theory. It is a proven set of practices that represents a new way of thinking essential to thriving in today’s competitive climate, making this 2nd Edition a book that no business leader can afford to miss.
The 2nd Edition provides more than 30 percent new content, including insight on topics such as:
-How 4DX impacts leaders of leaders.
-The one metric that sustains execution for the long term.
-Three leadership mindsets required for strategic commitment.
-Utilizing technology for compelling executive scoreboards.
The 4 Disciplines of Execution are used by more than 100,000 teams around the world in business, government, and education, and are changing how teams and organizations achieve their most important goals.
The 4 Disciplines of Execution (4DX) is a simple, repeatable, and proven formula for executing your most important strategic priorities in the midst of the whirlwind. By following the 4 Disciplines—Focus on the Wildly Important; Act on Lead Measures; Keep a Compelling Scoreboard; Create a Cadence of Accountability—leaders can produce breakthrough results, even when executing the strategy requires a significant change in behavior from their teams.
The Law of Success
The Law of Success is Napoleon Hill’s life-altering course of fifteen transformational lessons designed to help you create the life you’ve always wanted.
Originally published in 1928, this book has changed the lives of millions of people in the years that have passed. Hill interviewed numerous industrial giants of his day—from Andrew Carnegie to Thomas Edison and J.P. Morgan—and distilled what he learned into the fifteen lessons that compose The Law of Success.
The lessons range in topic from the importance of organized planning and imagination to the power of desire, but each is aimed at creating a new reality of abundance and prosperity.
This complete, unabridged edition is essential reading for everyone looking to achieve a successful life.
How to Thrive in the Virtual Workplace
The remote work revolution has been rapidly accelerated by the COVID-19 pandemic. Organizations as big as Twitter have learned their employees didn't need an office to get great results, and employees are using the flexibility of remote work to live where they want, ditch their commutes and live a work-life integration that works for them.
Remote work is here to stay, and the companies that do it well will have a clear competitive advantage in the future. As founder and CEO of Acceleration Partners, a 100 percent remote organization with 170 employees who work from home, Robert Glazer has discovered that with the right principles, tactics and tools for managing remote employees, many businesses can excel in a virtual world. In this highly actionable book, Glazer shares how he and his team built a remote organization that has been recognized with dozens of awards for its industry performance and company culture.
How to Thrive in the Virtual Workplace shares insights from the remote employee, manager and leader perspectives, offering a blueprint any person can use to make remote work successful, productive and fulfilling. Learn how to leverage the flexibility of remote work, be more productive while working at home, avoid burnout, lead a team of virtual employees and build an organization that sets the gold standard for virtual work.
The remote work revolution is here--the leaders who will build the future are the ones who can lead top performing virtual teams. Learn how to build a world-class organization--office no longer required.
Did That Just Happen?!
An accessible guide showing all people how to create and sustain diversity and inclusivity in the workplace—no matter your identity, industry, or level of experience
Offering real-life accounts that illustrate common workplace occurrences around inclusivity and answers to questions like “How do I identify and handle diversity landmines at work?” and “What can I do when I’ve made a mistake?” this handbook breaks down ways that organizations (and all people) can improve their cultural awareness and become more equitable in their work and personal relationships.
We know that diverse teams are stronger, smarter, and more profitable, and many companies are attempting to hire more diverse teams, but most struggle to create a real culture of inclusivity in which people from all backgrounds feel comfortable. As clinical psychologists, as well as individuals with marginalized identities, Dr. Stephanie Pinder-Amaker and Dr. Lauren Wadsworth show the emotional and physical impact of marginalization and how that leads to a decrease in employee engagement and, often, increased job turnover.
“Did That Just Happen?!” will be invaluable for employees who come from underrepresented communities and identities (identities discussed include race, age, disability, sexual orientation, citizenship status, and gender expression). But the book is essential for leaders of companies, supervisors, HR departments, and for anyone who wants to understand and support diversity/equity/inclusion practices. The book will also make readers feel more confident in their navigating of friendships/interactions with people who hold different identities.
Leading a generationally diverse workforce is challenging; this book provides a reader's guide of best-in-class strategies for harnessing and unleashing its potential. Gentelligence: The Revolutionary Approach to Leading an Intergenerational Workforce presents a transformative way to end the generational wars once and for all. This book first introduces Gentelligence as a powerful business strategy and shows why it is critical for the future of work. It then presents a practical guide and a call to action for leaders of all ages to unlock the potential strengths of each generation. Readers will learn how an intergenerational workforce can be reframed as a profound business opportunity and discover how Gentelligence can help them win the talent war, create strong, diverse teams, and build adaptable cultures that will flourish in an era of rapid change.
Gentelligence shares groundbreaking evidence that will have readers thinking about their generationally diverse workforce in an entirely different way. Readers will discover:
- Where generational conflict originates, and how it results in both dangerous ageism and reverse ageism in today's workplaces.
- Why the generation gap stems from a misunderstanding of shared core values across all generations.
- How to find essential common ground with colleagues, both older and younger, and recognize the unique needs that come with different generational identities.
- How generational shaming leads us to view those from other generations as competitors rather than collaborators, further damaging employee engagement, team dynamics, innovation, and organizational culture.
- How leveraging the unique strengths of each generation at work can lead to a win-win outcome for all.
- How traditional views on leadership have been turned upside down as a result of new generational dynamics, with many employees currently being led by managers that are younger than themselves, and older leaders struggling to make sense of changing norms around authority and power.
Gentelligence reveals the opportunities within an intergenerational workforce and provides actionable tools to help leaders build Gentelligent organizations. Unlike other books on generational leadership, this book rejects common stereotypes assigned to different generations, replacing them with a deep understanding of why those who grew up in different times may behave in unique and valuable, ways. We challenge leaders to go beyond simply accepting generational differences to leverage them proactively to increase engagement, innovation, and organizational success.
The Deadline Effect
In the tradition of Charles Duhigg’s The Power of Habit, a wise and fascinating book that shows us how “we can make deadlines work for us instead of the other way around” (The Wall Street Journal).
Perfectionists and procrastinators alike agree—it’s natural to dread a deadline. Whether you are completing a masterpiece or just checking off an overwhelming to-do list, the ticking clock signals despair. Christopher Cox knows the panic of the looming deadline all too well—as a magazine editor, he has spent years overseeing writers and journalists who couldn’t meet a deadline to save their lives. After putting in a few too many late nights in the newsroom, he became determined to learn the secret of managing deadlines. He set off to observe nine different organizations as they approached a high-pressure deadline. Along the way, Cox made an even greater discovery: these experts didn’t just meet their big deadlines—they became more focused, productive, and creative in the process.
An entertaining blend of “behavioral science, psychological theory, and academic studies with compelling storytelling and descriptive case studies” (Financial Times), The Deadline Effect reveals the time-management strategies these teams used to guarantee success while staying on schedule: a restaurant opening for the first time, a ski resort covering an entire mountain in snow, a farm growing enough lilies in time for Easter, and more. Cox explains how to use deadlines to our advantage, the dynamics of teams and customers, and techniques for using deadlines to make better, more effective decisions.
Twice as Hard
An inspirational book about what it means to be Black in the working world, with practical steps on how to overcome prejudice to find success
This book is an exercise in building your network. We've spoken to over 40 successful business people to help you gain from their advice and create space for your own personal growth.
Twice As Hard is an exploration of Black identity in the working world and a blueprint for success. You will learn what obstacles limit opportunity for Black professional progress, how to understand and overcome racial stereotypes, be productive, find purpose, and ultimately thrive in business.
Authors Opeyemi and Raphael Sofoluke explore their own personal brand of ethics, the challenges they have faced in their careers, and the learnings they took from them, before inviting other successful business people in a broad range of industries to share their experiences and the practical measures they take to realise their goals, too. Featuring tips on entrepreneurship, as well as insights on the corporate world, this book aims to empower and inspire Black professionals, get everyone thinking and talking about their actions, and continue the fight for a truly inclusive, understanding society.
Instagram For Business For Dummies
Put your best brand story in front of 1+ billion users!
One of the most energetically social of the major social media platforms, Instagram has the highest brand engagement rate of them all. Throw in the app's more than 1 billion active monthly users and its powerful business tools—including shoppable posts, devoted business profiles, and advanced analytics—and you have an unmissable opportunity to tell a gripping story that bonds you with your customers and makes your business an integral part of their social media lives.
The latest edition of Instagram For Business For Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for writing winning captions and creating content that deliver super-engaged customers.
- Set up your account, profile, and analytics
- Upload content and get smart with IG Stories and live video
- Build and target paid advertising
- Master the art of the hashtag
Whatever your current Instagram skill-level, there's always somewhere new to take you're the story of your business—and there's no better way to begin a gripping new chapter in that story than with this book.
Business Doing Good
Outlines six principles and best practices for hiring and retaining women with challenging backgrounds Recently, business leaders have shifted their focus from a profit-only mindset to considering the impact of their businesses on all stakeholders. At the same time, the United Nations set aggressive Sustainable Development Goals (SGDs) to improve our world by 2030. These SDGs address all major needs facing our world today, such as: eradication of poverty and hunger, access to clean water, gender equality, and decent work and economic growth. These are significant problems facing the world that have in the past largely been left to nonprofit organizations and governments to solve. Investors and customers have higher expectations for companies to make a positive social and environmental impact. They want to know business can do good. Following suit, today's business leaders are starting to recognize we will never fill the gap between where we are and where we want to be if businesses do not also do their part to contribute sustainable solutions to these enormous social problems. This book provides a guide for businesses to make a significant positive impact while also benefiting their businesses. Business Doing Good outlines six principles business leaders can implement to effectively hire women who have experienced incarceration, poverty, addiction, and/or engagement in the sex trade. While making a difference to both these women and communities, businesses benefit from the women's resourcefulness, resilience, ability to motivate, and other unique skills and perspectives only available to someone who has overcome difficulties. Investments in women, in general, are exponential as they are more likely to return that investment to future generations. The impact is endless. If we are going to end poverty and create economic development, women who have overcome challenging pasts cannot be excluded.
The Elevated Communicator
Discover your communication style and elevate consciousness at work to build trust, strengthen collaboration, relieve stress, and improve wellbeing.
Our work lives revolve around effective communication. It is essential for cultivating trust and team collaboration, as well as strengthening our motivation and wellbeing at work. And with teams experiencing more anxiety, stress, and burnout than ever before, strong communication skills have never been more essential.
The key to this clear and effective communication begins with understanding our own personal communication styles. Bringing our whole and authentic selves to work improves relationships and teamwork. The better we understand what drives us, how we impact others, and how our wellbeing impacts our communication, the faster we can close communication gaps to build healthy, successful, and satisfying work lives and more intentional careers.
Drawing on more than a decade of original research on communication tendencies, as well as proven mindfulness and habit-formation techniques, Maryanne O’Brien has developed a proprietary model of communication styles: Expressive, Reserved, Direct, or Harmonious.
In The Elevated Communicator you will find:
-A self-assessment to discover your own personal style
-An in-depth style profile to strengthen self-awareness and help you play to your style’s strengths
-The connection between emotional health and communication patterns
-Strategies to manage your communication style under stress
-Practices to improve your well-being and reduce conflict
-Ways to care for your communication style and improve your wellbeing
-Methods to flex toward other styles to communicate more effectively with people
-Advice on building healthy, trusted, and productive working relationships
Perfect for fans of StrengthsFinder 2.0 and Gretchen Rubin’s The Four Tendencies, The Elevated Communicator’s personalized, mindful approach inspires readers to develop daily practices to spiral up, raise consciousness, inspire accountability, and discover their full potential at work.
Scale for Success
'Both inspires and exposes the challenge of making it big.' – Financial Times
All it takes to start a business is a great idea and initial funding. But when it comes to growing and scaling a business – turning it into an enduring success – it becomes much more difficult to manage and sustain the various elements that are involved. You need to set out a clear plan, sustain funding, optimise marketing opportunities and develop an effective team. There are many opportunities to fail but, with Scale for Success, readers will gain valuable insights and practical advice from a global array of entrepreneurs and business leaders who have paved the way to their own versions of commercial success.
Scale for Success features 30 entrepreneurs and CEOs, including Dame Shellie Hunt, Jeremy Harbour, David Meerman Scott and Paris Cutler. These inspiring figures share their stories of successful growth and scaling and, most importantly, the practical and adaptable advice and guidance that led to their businesses moving effectively on to the next stage of growth. With insights from world-renowned figures in industries such as tech, real estate, marketing and fashion, this book provides an eclectic array of original ideas and approaches that have been proven to be effective. Narrated and curated by writer and former entrepreneur Jan Cavelle, this book provides an engaging and enlightening pathway to scaling success.
Why Startups Fail
If you want your startup to succeed, you need to understand why startups fail.
"Whether you're a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading."--Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way
Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn't answer it.
So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures.
* Bad Bedfellows. Startup success is thought to rest largely on the founder's talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly.
* False Starts. In following the oft-cited advice to "fail fast" and to "launch before you're ready," founders risk wasting time and capital on the wrong solutions.
* False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand.
* Speed Traps. Despite the pressure to "get big fast," hypergrowth can spell disaster for even the most promising ventures.
* Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both.
* Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong.
Drawing on fascinating stories of ventures that failed to fulfill their early promise--from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles--Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them.
A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Side Hustle to Main Hustle
Side Hustle to Main Hustle helps women successfully transition to full-time entrepreneurship today.
Throughout Side Hustle to Main Hustle, author and award-winning host of The Woman Behind the Business Talk Show, Angel N. Livas shows women how a "B.E.A.S.T. Mentality" can aid them on their journey to full-time entrepreneurship. Within Side Hustle to Main Hustle, women learn how to:
- Transition their side hustle into a full-time business
- Build a sustainable business that's structurally sound
- Develop strategies to address their business objectives
- Identify and attract their target audience to increase clientele
- Establish a brand that's trustworthy and authentic
The Heart of Business
"It was Fall in Minnesota. It was getting cold and we were supposed to die." This is how Hubert Joly describes the early, dark days as CEO of Best Buy, a job most thought he was crazy to accept. Amazon was tearing a disruptive path through retail, but in the face of that existential threat Joly did something remarkable: he saved Best Buy and remade it into a thriving company rated as one of the most desirable businesses to work for. Having recently stepped down as Chairman and CEO, Joly is ready to share the leadership principles that underpinned the resurgence of Best Buy and that he believes are at the heart of business: pursue a noble purpose, put people at the center, unleash human magic, and treat profit as an outcome. There was a time when many would call this a soft philosophy. But times are changing. Best Buy and 180 other companies signed the momentous Business Roundtable statement in support of stakeholder capitalism. The Covid-19 pandemic further pushed many businesses to lead from a place of purpose and with humanity. The changes underway are not a revolt, but a revolution. And Joly provides concrete advice on how to implement principles that can serve as beacons for the next era of capitalism. Joly himself was transformed from a hard-charging, deeply analytical McKinsey consultant to a leader who believes in what he calls human magic. He will share how so much of what he initially learned about management is either dated, incomplete, or simply wrong-including how to turn around a business, develop and implement a strategy, mobilize an organization, and what it takes to be a great leader. The leadership principles Joly lays out worked at Best Buy. They can also contribute to the necessary re-foundation of business and capitalism around purpose and humanity"--
Go Where There Is No Path
For all who dare to go off the beaten track, this is the inspirational, power-packed playbook for transforming your life and your world--from a young, Black social entrepreneur whose dorm-room tech startup has helped millions pay for college and access unprecedented opportunity.
Gray, the son of a single working mother who had him at age fourteen, grew up in deep poverty in Birmingham, Alabama. An academic star, he had every qualification for attending a top college--except for the financial means. Desperate, Gray headed off the beaten path, searching online to apply for every scholarship he could find. His hustle resulted in awards of 1.3 million dollars and became his call to action to help other students win their own "schollys." It inspired him to start up Scholly, an app that matches college applicants with millions of dollars in outside scholarships that often go unclaimed.
When he was a senior at Drexel University, he appeared on Shark Tank as CEO of Scholly. In the most heated fight in the show's history, the sharks challenged Gray as to whether his app was a charity or a profitable business. Both, he insisted, proposing a new paradigm for social entrepreneurship and netting deals from Lori Grenier and Daymond John.
At the time Scholly's subscriber base was 90,000 users. Today the app has 4 million subscribers who have won scholarships totaling more than $100 million. Meanwhile, Gray--without help from the mostly all-white boy's club of Silicon Valley--has emerged as a tech startup superhero now tackling the crisis of student debt with innovative, unrivaled strategies.
Gray's premise is that when you lead with the good--confronting issues such as poverty and racism--the money will follow. His story is proof that when you develop a mindset for success, you turn disadvantages into gold. And when you create opportunities for others, you enrich the marketplace for yourself too.
Gray shows us, we can carve out new paths to better days and leave trails for others.
Transform your ability to persuade and negotiate with this practical new resource
In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting.
In this important book you'll discover:
- Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions
- Real world examples and practical exercises to illustrate and practice the concepts discussed
- A fun yet rigorous approach of a complex subject that can be practically applied in any business situation
Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.
Business Writing For Dummies
Learn how to write for the results you want every time, in every medium!
Do you wish you could write better? In today’s business world, good writing is key to success in just about every endeavor. Writing is how you connect with colleagues, supervisors, clients, partners, employees, and people you’ve never met. No wonder strong writers win the jobs, promotions and contracts. Business Writing For Dummies shows you, from the ground up, how to create persuasive messages with the right content and language every time—messages your readers will understand and act on.
This friendly guide equips you with a step-by-step method for planning what to say and how to say it in writing. This sytem empowers you to handle every writing challenge with confidence, from emails to proposals, reports to resumes, presentations to video scripts, blogs to social posts, websites to books. Discover down-to-earth techniques for sharpening your language and correcting your own writing problems. Learn how to adapt content, tone and style for each medium and audience. And learn to use every message you write to build better relationships and solve problems, while getting to the “yes” you want.
Whether you’re aiming to land your first job or are an experienced specialist in your field, Business Writing For Dummies helps you build your communication confidence and stand out.
- Present yourself with authority and credibility
- Understand and use the tools of persuasion
- Communicate as a remote worker, freelancer, consultant or entrepreneur
- Strategize your online presence to support your goals
- Bring out the best in people and foster team spirit as a leader
- Prepare to ace interviews, pitches and confrontations
Good communication skills, particularly writing, are in high demand across all industries. Use this book to gain the edge you need to promote your own success, now and down the line as your career goals evolve.
The Non-Obvious Guide to Working Remotely (Being Productive Without Getting Distracted, Lonely Or Bored)
"Any remote worker would find this book useful." --Booklist
An all new updated 2021 edition of the popular original guide to working from home and adjusting to virtual work featuring the best tips and advice from more than 50 top experts.
Most books on remote work repeat the same tired advice about being productive while wearing sweatpants. The advice in this book is different. Award winning author Rohit Bhargava reveals the secrets of remote work by curating advice from the experts.
In this book, you'll learn:
- Why trying to recreate a "home studio" for presentations is overrated.
- How you can build powerful relationships with people you've never met.
- The seven rules of virtual meetings that everyone should know.
- How to look and sound amazing on video, without spending a fortune.
Most guides to virtual work pretend like it is better than being face-to-face. It usually isn't. But in today's business world, there are many reasons you need to work remotely or do virtual meetings, from taking parental leave to navigating a global health pandemic.
In this short guide featuring a compilation of the best advice and insights from more than 50 experts from dozens of industries, you will learn the keys to being effective from afar. Whether you need to deliver a presentation to a virtual audience or collaborate with a global team, this handy guide will help you be more productive when you can't be there in person.
This is not a book that will convince you that you need to work remotely every day or that you should go to a Caribbean island and become a digital nomad. It's a guide for anyone forced to work remotely, stuck on too many Zoom calls, and looking for quick actionable advice on how to shift the way they work to get more done every day.
The Introvert's Edge to Networking: a Step-By-Step Process to Creating Authentic Connections
Finally - A Networking Book for Introverts!
The sequel to Pollard's international bestseller The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone, selected by BookAuthority as the #2 "Best Introvert Book of All Time" and listed by HubSpot as one of the "Most Highly-Rated Sales Books of All Time."
Introverts across the world have been sold a lie: One of the biggest myths that plagues the business world today is that our ability to network depends on having the "gift-of-gab." This is nonsense. You don't have to be outgoing to be successful at networking. You don't have to become a relentless self-promoter. In fact, you don't have to act like an extrovert at all.
The truth is, introverts make the best networkers . . . when armed with a plan that lets them be their authentic selves.
Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking.
In this paradigm-shifting book, you'll discover how to:
- Overcome your fear and discomfort when networking
- Turn networking into a repeatable system
- Leverage your innate introverted strengths
- Target and connect with top influencers
- Leverage the power of virtual and social networking
Whether you're a small business owner struggling to make a living or a professional who's hit a career plateau, The Introvert's Edge to Networking is your path to a higher income and a rolodex of powerful connections.
Business Made Simple
"It's hard to be successful without a clear understanding of how business works. These daily readings are crucial for any professional or business owner who wants to take their career to the next level. In this 60-day guide, readers will be introduced to 10 areas where truly successful leaders and their businesses excel : Character, Leadership, Personal Productivity, Business Strategy, Messaging, Marketing, Sales, Negotiation, Management, Execution."